The Death of Keyword Search and the Rise of Agent-Readable Catalogs
Official Schedule Context
- Date/time: 2026-06-30 · 11:10am-11:30am
- Track/room: Expo Stage 3 · Expo Stage 3 SW
- Speaker(s): Nixon Dinh
- Session type/status: session · confirmed
Official Description
As search shifts from classic keyword matching to more conversational experiences, product data
quality becomes critical to LLM-powered retrieval. At PayPal, we tested how enriching traditional
catalog data could help AI systems better find, understand, and rank products across large-scale
commerce catalogs. We built a RAG-based AI judge to compare enrichment approaches and identify five
patterns that consistently improved AI discovery results.In this talk, we'll share the evaluation
framework, key lessons, and a practical approach for preparing enterprise data for conversational
and agentic search.
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